The new year has brought millions of Americans back to the gym. Many Americans believe this year will be their year to achieve their fitness goals. Many people living within your area have flooded into your fitness center with big dreams.
But how can you make them stay all year around, once their New Year Resolutions have lost their appeal?
Since more people are using your fitness center or gym than ever before, now is the perfect time to consider making some upgrades to your fitness center. Take a hard look at the commercial audiovisual (AV) equipment throughout your fitness center and consider whether now is the right time to upgrade.
The Case for Upgrading Your Gym’s AV Technology
People usually choose the places they do business based on the initial experience they have. When picking a coffee shop, for instance, you might look for one with great service or a relaxing vibe. Your fitness center is providing an experience as well. Your fitness center can be a bright place filled with people trying to live a better life, or it can be a dark boring place with few resources for people who want to stay informed.
Your ideal client is highly driven, and they expect an experience that will allow them to get in shape while staying in touch with their life.
Fitness Center AV Equipment Recommendations
The audiovisual equipment found within your fitness center should allow for an individualized experience. You should include individual flat-screen televisions at each station. Smart fitness centers have started offering easy access plug-ins for smartphones and tablets too.
Adding televisions and smartphone outlets to your fitness center is a great idea, but it is only a first step. Most quality fitness centers now include free Wi-Fi. Wi-Fi allows your customers to stay in contact with friends, family and clients throughout their time at your gym.
Unfortunately, adding wireless internet to your gym is not as simple as installing a new router. You need an expert to find out how much wi-fi will get you through peak traffic times. When you decide to install wi-fi in your fitness center, make sure you have a team of experts on your side.
These days most fitness centers include group exercise rooms. These amazing rooms allow your center to host yoga, Zumba and Barre classes. To take these classes to the next level, you need a proper audio/video set-up. Quality speakers will allow your instructors to communicate with the class and play motivational music.
Each instructor will also need a great microphone to ensure they are heard throughout each session. This is not a simple task. You can’t just go down to the local electronics store and pick up a set of speakers. The speakers must be properly mounted and calibrated to provide your clients with the best experience.
And then there’s the TVs to consider…
Installing hundreds of televisions can take days, and if you don’t know what you are doing then you may end up with a giant mess. Your customers will find using the TVs difficult, and your dream fitness center will become a nightmare. If you want to simplify that process, then you have to hire a great audiovisual equipment company with trained technicians who can install every television properly.
After they are finished, the team will install AV control panels that make controlling each television a breeze. This process should go smoothly and ensure that your customers are satisfied.
Audiovisual equipment plays a huge role in the success of any fitness center, gym and exercise studio. Your customers expect to remain engaged in their daily life throughout their exercise sessions. If you want to start the new year with an improved fitness center, then you should contact an experienced commercial AV company.
